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Our New Reality is Augmented

As the lines blur between the physical & the digital, virtual reality and augmented reality can provide tools that will impact every industry.

XR could be the future of socially distanced collaboration

Nottingham Spirk is always exploring new avenues for innovation, and XR and mixed-reality technologies offer intriguing possibilities for collaboration.

SXSW: A “Mini-CES” in Austin

NS visited SXSW 2017 and sat in on a discussion about how policy and innovation must work together to protect people, but not stifle creativity.

Top 5 Consumer Product Innovation Trends

Nottingham Spirk looks at some recent trends in consumer product innovation and development that are likely to remain important in the foreseeable future.

Virtual & Augmented Reality: The Real Potential through Soft Science

Virtual & Augmented Reality really is coming. At NS, we've found success by finding applications for the tech that will be meaningful to users.

Bloomberg Advantage: IoT Benefits Every Market

Nottingham Spirk senior designer Bill Nottingham talks patents, Internet of Things and "consumerizing" healthcare on Bloomberg Advantage.