The Spark
News, insights and commentary from NS
How to Prioritize Product Innovation Opportunities in 6 Steps
In a sea of promising ideas, how do you decide where to align your resources? This guide breaks down a proven 6-step framewor...
What Is the Role of Consumer Insights in Product Innovation?
Consumer insights shape product development by revealing the motivations, behaviors, and preferences that drive purchase deci...
How to Build a Product Launch Strategy
Most product leaders treat launch planning as a downstream activity, something that kicks in after development wraps up. But ...
Thunder Dome: Looking Back, Powering Forward with AFSOC Innovation
Nottingham Spirk is proud to be collaborating on the K-RATH effort, applying our product design expertise and decades of inno...
Thriving Through Turbulence: The Importance of Innovation in Today’s Tariff Environment
In today’s rapidly shifting global economy, businesses face a complex web of trade policies, fluctuating tariffs, and geopoli...