WHY NOTTINGHAM SPIRK?

With an abundance of product design and innovation consulting firms available, why should you choose Nottingham Spirk? It's pretty simple: the products we work on make it to market. 

the nottingham spirk difference
commercial success

Our Approach Yields Commercial Success

All development activities are handled by one cohesive, multidisciplinary group

Some product design firms only do industrial design. Some offer consulting and go-to-market planning, but don't have in-house prototyping or manufacturing resources. And it's almost unheard of for design firms to have fully staffed research and insights departments and the facility and technology to conduct focus groups on-site.

Nottingham Spirk has it all. Our multidisciplinary innovation process, made possible by our vertically integrated workspace, results in so much success for our clients because it increases speed-to-market, reduces miscommunications often resulting from siloed work, and keeps user needs at the forefront throughout the entire innovation process. 

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The Phases of Innovation

Our Vertically Integrated Team is Involved Every Step of the Way

Discover

The most innovative designs result from an initial consumer research phase. Rather than turn to outside facilities to get tactical feedback generated from traditional focus groups, our team screens, moderates and analyzes data in-house. We use unique consumer research techniques to reveal the customers’ real emotional connections and potential unmet needs to generate new ideas and a business innovation process and strategy. And although the Insights Team facilitates this phase, the entire business innovation team is intimately involved in the creation of the discussion guides and research methods, and is an active participant in understanding the consumer and market potential.

Design

From the earliest stages, our product designers are thinking not just about form and function, but also cost and customer satisfaction. Their responsibilities take them far beyond their desktop – into the lab with the engineers and prototype technicians, the conference room with clients, sometimes even to the factory floor. Such seamless integration with the entire product development and business innovation process ensures that no opportunity to improve on the original design will be missed. It’s not the intent that matters, it’s the result.

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Engineers at Nottingham Spirk are experienced, “hands-on” professionals inventing a wide range of successful products, from consumer to medical. Our engineers are equally adept with high-end CAD and all fabricating methods, including rapid prototyping; they can build almost as fast as they can think. This efficiency allows them to remain calibrated to the balance between art and science – our engineers work closely with designers throughout all steps of the managed invention process – and still maintain the clarity of thought and purpose that gets products to market in months, not years. Packaging, branding and retail experience round out our development expertise. 

LET'S WORK TOGETHER

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Open Innovation requires a mindset shift

Open innovation is more than an activity; it is a philosophy. While some executives may still see open innovation as a budget line item or isolated activity, those responsible for open innovation believe it is dramatically changing how their organizations will compete (and win) in the years to come.

Explore our work

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Cardinal Health InPower

SMART TECHNOLOGY TO MONITOR MEDICATION ADHERENCE

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SMARTMOUTH MOUTHWASH

DUAL SPOUT MOUTHWASH PACKAGING ACTIVATES SOLUTION WHEN MIXED

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HYDROS

PORTABLE WATER BOTTLE WITH FILTER & ON-THE-GO SYSTEM

CONTACT US

Learn how Nottingham Spirk could help design and commercialize your next big product innovation.